Pitch Guidelines

Your final pitch should showcase a viable, technically sound solution that can realistically be implemented. This guide provides tips and best practices to help you present your idea effectively, deliver a strong demo, and impress the judges.


1. Understanding the Problem

1.1. Define the Problem

Identify the specific issue you’re solving and who is affected. Explain why it matters (use statistics, short stories, or quotes to make it relatable and credible).

1.2. Present the Solution (Value Proposition)

Summarize your idea in one clear sentence: “A [product/service] for [target audience] that [key benefit].”

Components:

  • What it is: simple description of the product/service.
  • Who it’s for: target audience (your main users or customers).
  • Benefit: problem solved or value delivered.

Example: “A meal delivery app for busy students that delivers fresh, ready-to-eat meals in under 30 minutes.”


2. Presenting Your Solution

  • Explain how it works: describe the core functionality simply and clearly.
  • Highlight key features: emphasize innovation, complexity, or technical depth where it matters most.
  • Demonstrate usability: use a prototype or demo to show how intuitive and practical it is.
  • Show feasibility: briefly explain why this solution can be built and sustained (tech stack, resources, validation, etc.).
  • Keep it clear and concise: avoid technical jargon unless necessary — detailed questions can be answered during Q&A.
  • Mind the timing: aim for a 5-minute pitch followed by 1 minute of Q&A.

3. Tips for a Winning Pitch

  • Tell a story: frame your pitch around the journey: problem → solution → impact.
  • Be visual: use slides, mockups, or videos to keep judges engaged.
  • Highlight uniqueness: emphasize what makes your solution stand out from others.
  • Deliver with confidence: rehearse your pitch to stay within time and speak naturally.
  • Prepare for Q&A: anticipate questions on technical details, feasibility, and next steps.
  • Show the tech, but keep it simple: demonstrate capability without overwhelming your audience.

📋Final Note

Before finalizing your presentation, review the judging criteria carefully. Make sure your pitch clearly addresses the aspects judges will be scoring.